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November 15, 2004
M.I. the blog guy
Mathew Ingram, Globe and Mail business writer and Ryerson Journalism grad, is different from most MSM bloggers out there. Why, you ask? Because he has, count em, four blogs. Althogh identical, he has two versions of his personal blog, one on typepad and one on blogware. He also has two blogs on the Globe site - geek watch and how does free sound - developed when his online column could be read by subscription readers only. What a guy.
He says he spends "too much" time blogging - duh - but that only adds up to a little more than an hour writing his own plus another hour or more reading others. That's not enough to tire him out though.
It'll take up as much time as you want to give it. Some people find it sucks up all of their available time because theoretically there's no end to the number of things you can post or the number of links you can link to. You don't have the problem of running out of room like you do in a newspaper. It's up to you and you alone to say that's enough for today...Bloggers are journalists. Some are drawn to it because it's an outlet for writing period. They appeal to the type of person who is a journalist. It's a different way of writing, a different style, a different outlet, that you just don't find in the mainstream media...
People are always looking for more sources of information and if the mainstream media isn't doing it, they'll find it someplace else...
If people are interested in TV or cooking or biology or whatever, eventually they'll come across a blog. They may not even define is as a blog as such or even know what a blog is, but blogs will form their information gathering about that thing...
The election gave blogs momentum but even if they do slow down now that it's over, the ideology won't go away. The popularity of the term might disappear but the symbols behind it go deeper than that.
Posted by Samantha Israel at November 15, 2004 11:23 PM
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